How We Helped Our Client Achieve 2000% More Website Hits

Case Study 2 – How We Helped Our Client Achieve 2000% More Website Hits

Our client is a developer of a Visa Finder tool that helps international students find the right Visa. They were looking for strategies and techniques to increase their reach, so that more students would know of the tool and use it. The aim of their campaign was to drive visitors to the tool’s dedicated webpage over a period of three weeks.

Process

Element0 designed a marketing campaign strategy that included the following attributes

  Keyword research, so that the site could be optimised for the right keywords
  Content creation, including a SlideShare package, an animated video, and other animated banner ads that served as advertisements
  Social platform set up – Youtube, LinkedIn, SlideShare
  Google Analytics and Adwords campaigns for targeted keywords
  Campaign management and reporting

Result

 Website traffic went up by 1051% in the Week 1, 2011% in Week 2, and 592% in Week 3.

Revenue of $4.66 per new visitor.